Taneira Launches Cyanotype- a contemporary kurta collection

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20 Mar 23
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An ode toa vintage photography process

Taneira Launches Cyanotype- a contemporary kurta collection

Taneira presents CYANOTYPE, a signature capsule collection of unique, ready-to-wear contemporary kurtas for the stylish Indian woman.

Inspired by the nostalgia of pressing leaves and flowers as a childhood memory,Cyanotype brings alive the spirit of those reminiscencesand preserves it, in wearable form.
A vintage technique of printing photographs, Cyanotype involves dipping a natural fabric in a mixture of two light-sensitive compounds. The design elements are a distinctive selection of flora and foliage including leaves, twigs, flowers, and vines. The entire composition of botanicalsis created on a table and then placed on the fabric. The fabric’s exposure to lightleads to a reaction with the photosensitive solution andgives the collection its characteristic cyan-blue color.
A mélange of dyed panels in diverseshades of blue along with the cyanotype printcomes together with a delicate embellishment of hand-embroidered thread work and sequins in contrasting hues, to create an ensemble that adds flair to an important meeting or a brunch with friends. 
Every kurta in the line is a labor of love involving 8 artisans. With Cyanotype, Taneira furthers its endeavor to strengthen the handicrafts community in the country by giving them a new art form to practice and conserve.
Each of theseven chic styles in the collectionuses a multi-disciplinary approach on garments through mixed media. Cyanotype boasts a tasteful combination of modern, effortless silhouettes and multi-functional outfitswith pocket detailing and belts, some of which can even be styled as a dress, taking you from nine to dine within seconds. 
Priced between INR 4990 and INR 6990, Cyanotype is available across allTaneirastores in the country.


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